DAACK™ was founded by Felicity Cahill – Wife, Mother and Local Makeup Artist to Albury Wodonga. After a troubling few years with health issues in her family, Felicity decided to focus on her passion, makeup. She founded “Felicity Cahill Makeup Artistry”.

After its huge success, Felicity found it hard to source products to use on her clients and offer her clients to then use in their home. It was here, Felicity founded DAACK™ – her muse for the name being her two sons, Dominick and Isaack

DAACK™, is the love child of Felicity Cahill Makeup Artistry and stocks and sells all DAACK™ branded makeup related products, evolving daily.

Felicitys passion after makeup, always has been and continues to be empowering young women, and in particular mums like herself  to feel empowered by the belief in themselves that they are good enough, that they can turn their dreams into reality and that you can push yourself to constantly strive for bigger things.